Web development

Web development-ul se confunda adesea cu web designul iar activitatile legate de acest domeniu nu sunt intelese foarte bine. Am selectat pentru dvs definitiile termenilor din domeniu pentru intelege mai bine munca noastra. Nu am pretins niciodata ca stim tot, deci de multe ori ne va folosi si noua. Enjoy:

WWW – World Wide Web
A distributed information system based on a network of user and server computers hosting documents written in HTML, XHTML or XML. The servers communicate using HyperText Transfer Protocols. The HTML documents or web pages are read by graphical interface software known colloquially as web browsers. People with user computers can access information on the World Wide Web on websites hosted on computers all over the world.

Webcasting
Using the Internet to broadcast live or prerecorded audio and/or video material. Radio and TV stations have adapted to this shift in technology to reach audiences far bigger than their geographical broadcast area. AKA netcasting.

Web Design
The intense work involved in creating a website that encompasses graphic design, search engine optimization and web content creation and editing to address the four areas of a website’s content, usability, appearance and visibility. IMCD is a web design company well-known for its real estate websites that place high in the search engine rankings, generate copious sales leads and bring the website owners a well-received return on investment.

Web Development
Although sometimes used synonymously with web design, strictly speaking web development deals more with creating, coding and building the underlying framework of a site and any additional applications such as blog setup, ecommerce capabilities or contact forms. Web design is sometimes regarded as a subset of web development. Web development has been at the forefront of the dynamic shift in marketing from “brick and mortar” retail establishments to the international Internet market and in information services from mainstream media to first person eye-witness blogs and international news sources.

Web Standards
Web Standards are guidelines and specifications issued by the World Wide Web Consortium (W3C). The standards are based on the two concepts of separating content and presentation and creating good document structure.

Website
A group of related web pages formatted in HTML or XML, united under single domain name, stored as digital files on a hosting web server, and published on the World Wide Web.

AJAX – Asynchronous Javascript and XML
AJAX uses Javascript, the Document Object Model, and XML to create interactivity on the web.

ASP – Active Server Pages
ASP is a scripting language that can be used on Windows servers. A Microsoft technology that allows servers to generate dynamic content for web pages. Pages using ASP are built with programming scripts, such as JavaScript or Microsoft’s ActiveX script and are incorporated into a web page.

AVI
Audio Video Interleave. A Microsoft compressed video file format technology.

Above The Fold
This web design term is a carry-over from the print medium of what shows on the top half of a folded newspaper’s front page – the place for the most important information. In web design, the term denotes the part of the web page (especially the home page) that is visible in the web browser window when the page is first loaded, that area that can be seen without using a scroll bar.

Acrobat
Adobe Acrobat is software that generates and reads Portable Document Format (PDF) files. Adobe provides a freeware, Acrobat Reader, that reads, PDF files, but can’t edit them except in cases where the PDF is created as a form.

Aliasing
In graphic design terminology, aliasing is the situation where a graphic image is expanded larger than its original resolution, or if a monitor or printer does not have a high enough resolution, its edges start to get jagged. Aliasing is only a problem with bitmap graphic file formats, not with vector graphic file formats.

Alignment
The positioning of text or an image on a web page. Professional web designers use tables and/or Cascading Style Sheets to align elements on a web page.

Alt attribute
The HTML “alt” attribute provides alternative text for graphic images. Used to help Internet users on modems or on limited bandwidth Internet connections load web pages quickly without downloading the graphics and know what the graphic’s content is. Screen-reader users, language translation applications and some hand-held devices that do not access or download images also use the alt data. AKA “alt tag”.

Alt Text
Alt text is the word, phrase or sentence contained within the quote marks of the alt attribute and seen by a viewer when the mouse hovers over the image. The wrong or inadequate alt text can make your images inaccessible to people depending on the screen readers.

Alternate Style Sheet
A capacity of using Cascading Style Sheets is that web designs can allow website visitor to select an alternate style sheet, usually provided to allow switching to a larger font size.

Analytics
Web analytics uses web traffic information to determine sources of web visitors, a websites most visited web pages, keywords and key phrases used to locate the website, and entry/exit pages. Analytics is used by web designers to improve a website or fine-tune a pay-per-click Internet marketing program.

Animated GIF
A GIF graphic file that is actually a sequence of two or more GIF images contained in one file and shown consecutively so the eye perceives the image in motion.

Animation
Animation, such as Flash animation created with an Adobe software application, is a series of still images played in series to mimic movement. Flash is an alternative animation technology to animated GIFs. Flash slide show animation as well as videos. Flash animation requires a Flash Player freeware that plays the single file that contains multiple images.

Anti-alias
Anti-alias is a graphics feature used in image editors to smooth out jagged edges within an image or text.

Applet
A small Java application that is coded in a web page or stored in a file that the web page calls up. It cannot be run by itself.

Attribute
In HTML and XML, an attribute is a characteristic of an element, for example a paragraph may be defined by a style attribute. Attributes are largely getting replaced by style sheets external to the web page, such as Cascading Style Sheets.

Authoring Tool
Software, such as Dreamweaver, that uses HTML or XHTML, CSS and scripts to construct web pages, page templates and entire web sites.

BCC – Blind Carbon Copy
Terminology partially borrowed from the days when type written letters used carbon paper to make a copy of a letter for business purposes. Applied to emails, a blind carbon copy is a copy of an email that is sent at the same time as the “original”, but the bcc recipients’ names and email addresses are not seen by any of the message’s recipients.

Backup
A backup is a copy of electronic files kept for security and/or historical documentation reasons. IMCD keeps multiple backup copies of the professional websites it hosts as redundant security benefit of its web design services.

Backward Compatible
Software designs that are engineered to work with earlier versions or the output files of earlier versions of the software application, a user agent, language, program, etc. XML code is currently backwards compatible with the earlier HTML code.

Bandwidth
Bandwidth describes the amount of data that can be transferred over the network in a fixed amount of time, usually measured in bits per second. The bandwidth of a website is set by the hosting service. A website with large amounts of images or video files needs greater bandwidth than a website that is mostly text.

Banner
A banner is a static or animated graphic that is placed on web sites as an advertisement. Banner ads are used as the more common way of advertising on the Internet.

Block Level Element
In HTML and XML code, a block-level element usually contains inline elements and other block-level elements. Block level elements such as paragraphs, headings, divs, and blockquotes usually begin a new line.

Blog
Blog is a shortened version of web log. A website or portion of a website where entries are made in a journal style and displayed in reverse chronological order. Entries are generally text, however images can be added to each entry. Further organization of blog entries is done by creating categories for the different subject areas. Blogs are used by many high ranking real estate web sites, finance blogs and professional business websites to easily add timely and informative content to the site. With the intuitive, web-based interface blogs use, non-technical people can add content to their blog. Most blogs have the capacity to have online visitors comment on the blog entries.

Bookmark
In Internet usage: A hyperlink to a particular web site or web page, stored (bookmarked) in a web browser to make it faster and easier to visit the site in the future. Internet Explorer terms bookmarks “favorites” in Microsoft’s habitual effort to appear as if they are not once again imitating somebody.

Breadcrumbs
Harkening back to the story of Hansel and Gretel, breadcrumbs are a navigation tool that denotes the current web page’s location by a horizontal list of pages that track back to the home page. Breadcrumbs allow visitors to backtrack to pages that usually have more general information than the one they are currently viewing.

Broadband
A high-speed internet connection that is “always on” that permits the fast transmission of large file sizes. Broadband technologies include cable, T1 lines, DSL and wireless.

Browser
Also known as a web or Internet browser, it is the software that interprets all the underlying code to render websites as they are seen by visitors. Browsers renders items visually and audibly so visitors can read the text, listen to streaming audio or streaming video as well as any voice assistance or page readers. Two popular browsers for PCs are Internet Explorer (IE) and Firefox and for Macs is Safari and Firefox.

Browser Style Sheet
The default style sheet a browser uses. When web designers do not call out a style rules in the HTML or CSS, the browser applies their default values. Although their is no official standard and style sheets vary between browsers, some common browser styles are black text and blue hyperlinks.

  • WEB DESIGN SERVICES
  • Un website care imbina creativitatea cu utilizarea usoara va va promova afacerea mai mult decat orice catalog tiparit. Puteti opta pentru promovarea brandului dvs. sau pentru vanzarea online. Comunicarea online este un element foarte important in fiecare strategie de marketing. Un design impecabil transmite un mesaj puternic si se poate integra foarte usor din punct de vedere vizual in strategia intregii campanii.